Fancy Shawarma & Grill: Delivering a High-Impact Launch Under Pressure
Fancy Shawarma & Grill approached Alumination just four days before their scheduled opening, seeking support to deliver a strong and memorable launch. With limited time and high expectations, the objective was clear: create immediate visibility, professional brand presentation, and strong footfall from day one.
Despite the compressed timeline, Alumination delivered a complete, coordinated launch ensuring the restaurant opened with impact and momentum.
With only four days to prepare for launch, multiple deliverables to be completed simultaneously, and high local competition, there was no margin for delays or rework. Fancy Shawarma & Grill needed a partner who could move fast without compromising on quality.
We implemented a rapid-response launch strategy, aligning creative, digital, and on-ground execution to ensure everything was delivered on time and ready for opening day.
Our focus
Immediate brand visibility
Clear, compelling opening-day messaging
Strong in-store and digital presentation
Driving high footfall in the opening period
Food Menu Design & Printing
Professionally designed menus produced and delivered within tight deadlines.
Staff Uniform Design & Production
Custom-designed uniforms to ensure a polished and consistent brand image.
Digital Menu Display Setup
Installation and configuration of digital menu boards for modern in-store experience.
Opening Day Offer Strategy
Crafted promotional offers designed to generate urgency and early traction.
PPC Campaign Execution
Targeted paid campaigns to drive immediate local reach and awareness.
Business Consultation
Launch guidance, pricing input, and operational advice to support opening readiness.
The Result
The launch delivered exceptional outcomes:
Fancy Shawarma & Grill achieved a highly successful grand opening despite extreme time constraints. Following the results, the client has continued working with Alumination as a long-term partner, trusting us with ongoing marketing and growth support.
Looking Ahead
With a strong foundation and brand presence established from day one, Fancy Shawarma & Grill is now well positioned for sustained growth. Alumination continues to support their journey through strategic marketing and advisory services.