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Laying the
Foundation for Growth

TILE WALA
TILE WALA
Overview

Tilewala began as a local premium tiling store in Southall and has rapidly expanded into one of West London’s most recognised names in tile retail. From day one, Alumination played a vital role in shaping their identity—developing their logo, website, marketing collateral, and strategic retail setup. With our ongoing support and consultation, Tilewala now proudly operates four thriving branches in Southall, Slough, Iver, and Twickenham—each echoing a cohesive, polished brand presence.

Our Involvement

Brand Identity & Logo Design

We crafted a distinctive brand mark that reflects Tilewala’s premium positioning and resonates with both trade and retail customers.

Website & Digital Foundation

Designed and launched a fully responsive website, showcasing product lines, store information, and generating regular inquiries.

Launch Strategy & Marketing

Supported launch activity with printed brochures, banners, outdoor signage, and opening-day campaign materials to drive traffic and brand recall.

Retail Expansion Support

Provided consultation during each branch expansion—ensuring branding, interior layouts, and customer experience remained consistent.

Key Achievements

4 Branches in West London Locations in Southall, Slough, Iver, and Twickenham — all self-owned

Consistent Brand Experience A unified identity across all stores, driving customer loyalty and professional trade relationships

Established Digital Footprint High-performing website and ongoing digital presence improving visibility and inquiries

Complete Go-to-Market Toolkit Every store launch supported with professional print, design, and marketing material

Positioned for Further Growth Tilewala is now recognised as a leading tiling destination in West London

Client:

Tilewala

Industry:

Premium Home & Interior Retail (Tiling)

Scope:

  • Branding
  • Web Presence
  • Store Launch Strategy
  • Growth Support
  • Print & Creative Solutions

1000+

Clients served

5+

Branches

900+

Happy Clients

1k+

Positive Testimonials

Key Achievements

4 Branches in West London Locations in Southall, Slough, Iver, and Twickenham — all self-owned

Consistent Brand Experience A unified identity across all stores, driving customer loyalty and professional trade relationships

Established Digital Footprint High-performing website and ongoing digital presence improving visibility and inquiries

Complete Go-to-Market Toolkit Every store launch supported with professional print, design, and marketing material

Positioned for Further Growth Tilewala is now recognised as a leading tiling destination in West London

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